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Art & Design

#HelpTheHathi: The Elephant Parade’s 101 elephant sculptures are marching their way into Mumbai

23 Feb , 2018  

The elephants will be on display across the city, at locations including Worli Seaface, Mantralaya, Palladium, R-City Ghatkopar, Siddhivinayak Temple, Bandra Fort and Carter Road, among others. Full schedule here!

From Feb 28, the city’s streets will be filled with an interesting herd—of coloured elephants.

Leading Indian designers, artists and celebrities have put together a collection of 101 elephant sculptures, each in their own signature style. So while Amitabh Bachchan’s elephant has a hand-penned poem from his father, Anita Dongre’s tells stories of the jungle.

 

Amitach Bachchan with Elephant Parade’s art curators

Amitach Bachchan with Elephant Parade’s art curators

 

Other collaborators include Tarun Tahiliani, Sabyasachi, Ashiesh Shah, Ritu Kumar, Michelle Poonawala, Princess Pea, Christian Louboutin and Masaba Gupta. The campaign is in partnership with Elephant Family, an international NGO dedicated to protecting elephant habitats, across the world to create a herd of elephant sculptures. It receives patronage from the Royal Family of Britain.

These elephants have been touring the country to raise awareness and funds against the conservation of the endangered Asian elephant.

 

Varun Bahl and Nicobar’s elephant sculptures

Varun Bahl and Nicobar’s elephant sculptures

 

The travelling elephants commenced their journey at Jaipur and then made brief pit stops at Delhi and Kolkata before arriving at their final destination, Mumbai.

The official inauguration of the parade in Mumbai was held on Sunday, 25 February, at the Gateway of India. All the elephants will be up for auction online to raise funds for the cause, post their Mumbai debut.

Chief Minister of Maharashtra, Devendra Fadnavis; Minister of Women and Child Development & Founder, People for Animals, Maneka Gandhi; and Member of Parliament (Lok Sabha) and Parade Ambassador Poonam Mahajan inaugurated the parade.

 

Parade Ambassador, Poonam Mahajan with Michelle Poonawalla’s Monsoon Magic

Parade Ambassador, Poonam Mahajan with Michelle Poonawalla’s Monsoon Magic

 

The elephants will be displayed in herds at prominent locations in Mumbai for three weeks, including Worli Seaface, Gateway of India and the Dr. Bhau Daji Lad Museum.

 

Tarun Tahiliani and Anita Dongre with their elephant sculptures, Airavat and Dappu Juju

Tarun Tahiliani and Anita Dongre with their elephant sculptures, Airavat and Dappu Juju

 

Mumbaikars can now snap quirky selfies riding, hugging or sitting with Dongre’s Dappu Juju, Nicobar’s Kandy, Rohit Bal’s Neelkamal and Tarun Tahiliani’s Airavat amongst other eye-catching elephant sculptures.

Here’s the full schedule:

  • February 28 – March 6: Worli Seaface, Priyadarshini Park, Palladium Lower Parel, Siddhivinayak Temple, Mantralaya
  • March 8-11: R-City Ghatkopar, Phoenix Market City Kurla, Grand Hyatt-Kalina
  • March 14-18: Carter Road beach and amphitheatre; Bandra Fort; Infiniti Malls Malad & Andheri; Oberoi Mall; Taj Land’s End, Bandra; Bombay Art Society, Bandra

 

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