The elephants will be on display across the city, at locations including Worli Seaface, Mantralaya, Palladium, R-City Ghatkopar, Siddhivinayak Temple, Bandra Fort and Carter Road, among others. Full schedule here!
From Feb 28, the city’s streets will be filled with an interesting herd—of coloured elephants.
Leading Indian designers, artists and celebrities have put together a collection of 101 elephant sculptures, each in their own signature style. So while Amitabh Bachchan’s elephant has a hand-penned poem from his father, Anita Dongre’s tells stories of the jungle.
Other collaborators include Tarun Tahiliani, Sabyasachi, Ashiesh Shah, Ritu Kumar, Michelle Poonawala, Princess Pea, Christian Louboutin and Masaba Gupta. The campaign is in partnership with Elephant Family, an international NGO dedicated to protecting elephant habitats, across the world to create a herd of elephant sculptures. It receives patronage from the Royal Family of Britain.
These elephants have been touring the country to raise awareness and funds against the conservation of the endangered Asian elephant.
The travelling elephants commenced their journey at Jaipur and then made brief pit stops at Delhi and Kolkata before arriving at their final destination, Mumbai.
The official inauguration of the parade in Mumbai was held on Sunday, 25 February, at the Gateway of India. All the elephants will be up for auction online to raise funds for the cause, post their Mumbai debut.
Chief Minister of Maharashtra, Devendra Fadnavis; Minister of Women and Child Development & Founder, People for Animals, Maneka Gandhi; and Member of Parliament (Lok Sabha) and Parade Ambassador Poonam Mahajan inaugurated the parade.
The elephants will be displayed in herds at prominent locations in Mumbai for three weeks, including Worli Seaface, Gateway of India and the Dr. Bhau Daji Lad Museum.
Mumbaikars can now snap quirky selfies riding, hugging or sitting with Dongre’s Dappu Juju, Nicobar’s Kandy, Rohit Bal’s Neelkamal and Tarun Tahiliani’s Airavat amongst other eye-catching elephant sculptures.
Here’s the full schedule:
Asian Elephant, Auction, BlackBook, Delhi, Elephant Corridors, Elephant Family, Elephant Parade, Elephant Parade India, Elephants, featured, Jaipur, Kolkata, Mumbai, NGO, Save The Elephants, Social Enterprise